Austin City Limits : The Rhinestoned Truck

Experiential /  Installation

We kept the vibes high and the brow low for the Austin City Limits Festival brand refresh. Then we created an art installation of a truck that was more stoned than Willie Nelson on a weekend.



ART DIRECTOR: Kymberli Fraser
CREATIVE DIRECTORS: Rob Baird, Mel Lin, Tyler Booker

Made in collaboration with Oddball Customs